Strategize — Frame the Problem

Overview

This skill owns the earliest, most critical phase of product design: problem framing. Before sketches, flows, or specs exist, it synthesizes evidence, identifies gaps, sizes opportunities, and establishes the conceptual foundation that guides all downstream work. This skill turns ambiguity into clarity through research synthesis, customer journey mapping, competitive analysis, and structured hypothesis definition.

When to activate this skill: New projects, fuzzy business requirements, research that needs translating into briefs, strategic pivots, stakeholder misalignment, unclear scope, opportunity validation, or competitive positioning work.

Skill family

This skill works alongside the full Intent skill system: