build-brand-clip-library

Purpose

Turn a list of a brand's own video URLs into an indexed, reusable clip library: download the videos, watch each one, cut semantically-named clips, and write a searchable clip index. The index lets a downstream editor or agent find the right footage for any ad beat — "need a UI demo of the dashboard", "need an end card", "need a finance b-roll shot" — without re-watching every video.

This is the footage counterpart to research-new-brand (which produces research + generated assets). Run it whenever a brand has real footage worth reusing.

Inputs

• brand (required) — short slug used as the top-level project folder, e.g. perplexity, amex.
• product (optional) — product/campaign focus, used in the index filename and headings.
• video_urls (required) — list of brand-owned video URLs (YouTube etc.). Brand-owned only — see Decision Rules.
• output_dir (optional, default <brand>/brand-assets/) — where source videos and the clips/ folder live.
• max_height (optional, default 1080) — max download resolution.

Composed Atoms