Signal Monitoring

Identify high-intent prospects by monitoring buying signals including funding events, hiring patterns, technology changes, and company triggers.

When to Use This Skill

• Building signal-based outreach campaigns
• Prioritizing outbound targets
• Identifying timing for re-engagement
• Creating trigger-based sequences
• Training SDRs on signal recognition

Methodology Foundation

Based on Bombora Intent Data methodology and 6sense Buying Signal research, categorizing:

• Funding signals (budget available)
• Hiring signals (need emerging)
• Technology signals (evaluation in progress)
• Company signals (change = opportunity)