Marketing Skill

🔴 AI FIRST Quality Principle

Apply the AI FIRST principle: never accept first-pass quality. Minimum 2 iterations. Read all output, improve every section. No shortcuts.

Purpose

Strategic marketing guidance for promoting Riksdagsmonitor's political transparency platform, increasing visibility, engaging stakeholders, and driving adoption through digital channels.

Core Principles

1. 🎯 Mission-Driven Marketing

• Transparency First: All marketing must reinforce democratic transparency mission
• Educational Focus: Position as knowledge resource, not political actor
• Trust Building: Credibility through accuracy, neutrality, and open-source values
• Public Good: Emphasize non-commercial, public-benefit nature