Decision Option Mapping

The options people choose between are usually not all the options that exist — they are the first options that were named, which then anchored the frame. This skill expands the option set before analysis begins, using four specific moves that reliably surface options the natural framing excludes.

Your Process

Step 1: State the Decision and Currently-Considered Options Write the decision as currently framed and list all options currently on the table. Don't filter yet — include the options even if they seem weak.