Content Creation

Communicate Track — Step 3 of 4. Turns IMC angles into production-ready content with A/B variants.

Inputs Required

• Angle + channel from .agents/mkt/imc-plan.md (or user-provided)

Output

• .agents/mkt/content/[slug].md

Quality Gate

Before delivering, verify:

• Hook communicable in ≤8 words (if you can't summarize what it says in 8 words, it's too complex)
• Hook passes 3-question test: visual? falsifiable? uniquely yours?
• CTA follows formula: [action verb] + [what they get] (not "Learn More" or "Click Here")
• A/B variant changes exactly ONE element — and hypothesis states what you'd learn if B wins

Chain Position

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