mkt-diagnosis
Structured Problem Diagnosis
Problem Track — Step 1 of 3. Defines the problem with numbers and decomposes it into testable parts.
Inputs Required
- A problem the user wants diagnosed (metric decline, performance gap, strategic question)
Output
.agents/mkt/diagnosis.md
Quality Gate
Before delivering, verify:
- Problem statement contains two numbers (current state AND target state)
- Logic tree has 2-3 levels with ≥3 leaf nodes
- Each leaf is a testable cause (not a restatement like "conversion is low")
- MECE: fixing one branch doesn't auto-fix another; no cause is missing
Chain Position
Previous: none | Next: mkt-hypothesis
More from hungv47/agent-skills
mkt-copywriting
This skill should be used when the user asks to "write copy", "create a headline", "write a tagline", "improve my copy", "write landing page copy", "create ad copy", "write email subject lines", "write product description", or mentions copywriting, persuasive writing, marketing copy, or conversion copy. Uses Harry Dry's Marketing Examples framework.
19tool-plan-interviewer
This skill should be used when the agent enters plan mode, when the user mentions "plan file", "spec file", "interview me about the plan", "help me think through this", or when starting implementation planning. Conducts in-depth, multi-round interviews using AskUserQuestion to surface non-obvious requirements, edge cases, and tradeoffs before writing specifications.
14design-user-flow
This skill should be used when the user asks to "create a user flow", "map navigation", "design user journey", "create wireflow", "plan screen transitions", "map the app flow", "design navigation", or mentions user flow, wireflow, navigation map, user journey, screen transitions, or pre-interface design research. Creates user flow diagrams and wireflows for digital products.
14eng-system-architecture
This skill should be used when the user asks to "design system architecture", "plan the tech stack", "create database schema", "design API structure", "architect the system", "plan the backend", "design infrastructure", or mentions system architecture, technical architecture, database design, API design, or tech stack selection. Transforms product documentation into comprehensive technical blueprints.
13mkt-lp-optimization
This skill should be used when the user asks to "optimize a landing page", "improve conversion rates", "review my landing page", "create a high-converting landing page", "audit my LP", "reduce bounce rate", or mentions landing page design, conversion optimization, A/B testing strategy, or CTA optimization.
13mkt-imc
This skill should be used when the user asks to "create an IMC plan", "develop integrated marketing", "build a campaign strategy", "plan a product launch", or mentions IMC, integrated marketing, multi-channel marketing, or campaign planning.
13