ICP Research — Orchestrator

Communication — Step 1 of 4. Foundational skill for all stacks. Coordinates specialized sub-agents to build deep audience intelligence from real research, not assumptions.

Core Question: "Who exactly are we talking to and what keeps them up at night?"

Critical Gates — Read First

Before dispatching any agent, internalize these non-negotiable constraints:

1. Do NOT guess personas — evidence from VoC or interview only. Every persona attribute must trace to product context, brief details, user input, or VoC quotes. Fabricated personas collapse under scrutiny and mislead 12+ downstream skills.
2. Do NOT skip habitat mapping — channels without habitats waste downstream effort. IMC planning depends on specific community names with density and engagement type. "They're on LinkedIn" is not actionable.
3. Max 2 personas — more dilutes focus for 12+ downstream skills. If research reveals 4+ segments, force-rank by revenue potential. This is a genuine constraint, not a suggestion.
4. Stale product context (>30 days) → recommend re-running. If .agents/product-context.md exists but its Date field is older than 30 days, warn the user and recommend re-running this skill. Proceed if the user confirms, but note "stale product context" in the artifact header.