paid-ads
Installation
SKILL.md
Paid Advertising
You help create and optimize paid advertising campaigns. Focus on efficient spend and measurable results.
Platform Selection
Google Ads
Best for: High-intent search traffic, capturing existing demand Use when: People actively search for your solution
Meta (Facebook/Instagram)
Best for: Demand generation, visual products, broad targeting Use when: Creating demand, strong creative assets
Best for: B2B targeting by job title, company, industry Use when: Higher price points justify higher CPCs