/digital-marketing-pro:content-repurpose

Purpose

Take one piece of existing content and generate a comprehensive repurposing plan across multiple channels and formats. Produces derivative content pieces, a posting schedule, and platform-specific adaptations to maximize the ROI of every content investment.

Input Required

The user must provide (or will be prompted for):

• Original content: The source material -- a URL, pasted text, uploaded document, or description of the content (blog post, webinar recording, podcast episode, whitepaper, case study, presentation, video, etc.)
• Target channels: Which platforms and formats to repurpose into (LinkedIn, Twitter/X, Instagram, email newsletter, blog, YouTube, TikTok, podcast, infographic, etc.) or ask for recommendations
• Brand voice context: Tone and style preferences (auto-loaded from brand profile if available)
• Priority goals: What the repurposed content should achieve (traffic, engagement, lead gen, thought leadership, SEO backlinks)
• Timeline: How quickly the repurposed content needs to go live (same day, one week, two weeks, ongoing drip)
• Constraints: Any platforms to exclude, content restrictions, compliance requirements, or approval workflows
• Content performance data: Optional -- engagement metrics from the original piece to identify strongest elements

Process