/digital-marketing-pro:funnel-audit

Purpose

Analyze the complete customer acquisition and conversion funnel to identify where prospects drop off, why they disengage, and what changes will have the highest impact on overall conversion rate.

Input Required

The user must provide (or will be prompted for):

• Funnel stages: The stages to analyze (or use standard: Awareness > Interest > Consideration > Intent > Purchase > Retention)
• Funnel data: Metrics per stage (traffic, leads, MQLs, SQLs, opportunities, customers) or qualitative description
• Traffic sources: Where visitors/leads originate
• Conversion points: Key actions at each stage (form fill, demo request, trial start, purchase)
• Known pain points: Any stages the user already suspects are underperforming
• Tech stack: CRM, analytics, and marketing automation tools in use

Process