Local SEO

When to Use This Skill

Activate this module when the user's request involves any of the following:

• Google Business Profile Optimization: Setting up, optimizing, or auditing a Google Business Profile (categories, attributes, photos, posts, Q&A, products, services)
• Local Citations: Building, auditing, or cleaning up business listings across directories and data aggregators
• NAP Consistency: Auditing Name, Address, Phone number consistency across the web
• Local Pack / Map Pack Rankings: Strategies to appear in the Google 3-pack and Google Maps results
• Location Pages: Creating or optimizing landing pages for individual business locations or service areas
• Multi-Location SEO: Managing local SEO at scale for businesses with multiple physical locations or franchise operations
• "Near Me" Optimization: Optimizing for proximity-based and implicit local searches
• Local Link Building: Earning links from local organizations, chambers of commerce, community partners, sponsorships, and local media
• Local Schema Markup: Implementing LocalBusiness, GeoCoordinates, OpeningHours, AggregateRating, and related structured data
• Review Management for Local: Generating reviews, improving ratings, responding to reviews, and leveraging reviews for local ranking signals
• Service Area Businesses: Optimizing for businesses without a physical storefront that serve customers at their locations
• Local Content Strategy: City pages, neighborhood guides, local event content, and geo-targeted blog posts
• Google Maps Optimization: Improving visibility and engagement within Google Maps specifically