pricing-strategy

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SKILL.md

Pricing Strategy Guide

Pricing Models

One-Time Purchase

  • Best for: Desktop software, physical goods, courses
  • Pros: Simple, high upfront revenue
  • Cons: No recurring revenue, harder to update

Subscription (SaaS)

  • Best for: Software, services, content
  • Pros: Predictable revenue, ongoing relationship
  • Cons: Higher churn risk, constant value delivery needed

Freemium

  • Best for: Products with network effects, low marginal cost
  • Pros: Low barrier to entry, viral potential
  • Cons: Conversion optimization critical, free users cost money
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Feb 19, 2026