Suede Cold Email Writing

Use this Suede cold-email playbook to write concise, evidence-grounded outreach that sounds human and respects the recipient.

Before Writing

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Understand the situation (ask if not provided):

1. Who are you writing to? Role, company, why them specifically
2. What do you want? The outcome (meeting, reply, intro, demo)
3. What's the value? The specific problem you solve for people like them
4. What's your proof? A result, case study, or credibility signal
5. Any research signals? Funding, hiring, LinkedIn posts, company news, tech stack changes

Work with whatever the user gives you. If they have a strong signal and a clear value prop, that's enough to write. Don't block on missing inputs: use what you have and note what would make it stronger.