X Crisis Monitor

Overview

Complete lifecycle management for X (Twitter) crisis monitoring and response, specifically designed for tech/SaaS brands. Covers four phases: intelligence gathering, crisis assessment, active response, and post-crisis analysis.

Crisis Level Decision Tree

User Posts Negative Content
         ↓
Check Engagement Metrics
    ├─ Low (<100 likes/RTs) → Level 1: Customer Support
    ├─ Medium (100-1k) + KOL involved → Level 2: Operational Response
    └─ High (>1k) + Trending + Big Media → Level 3: PR Crisis Mode

Phase 1: Intelligence Network (Pre-Crisis Surveillance)