Brand Tailored Promotions Planner

Brand Tailored Promotions let a brand send a discount to a specific, pre-built audience of real shoppers. most sellers either ignore the tool or blast the same generic 10 percent to everyone. This skill matches the audience to the goal so each promotion does one job well.

When to use this

• A brand wants to re-engage past customers instead of only chasing new ones.
• Inventory needs to move and a broad coupon would waste margin on full-price buyers.
• A brand has followers or a loyal base and never rewards them.
• The seller wants repeat purchase rate to climb.

The framework. Audience to Goal Match

Each built-in audience exists for a different reason. Sending the wrong offer to the wrong audience either wastes margin or fails to move. Match them.