Sponsored Brands Video Planner

Sponsored Brands Video is the highest ROAS ad type in 2025 for many categories, because video earns the placement and the scroll. But sellers do not have a script framework. This skill builds one.

When to use this

• A brand qualifies for SBV and has not run video ads.
• An existing SBV ad is underperforming and needs a rewrite.
• Launching a new product and want SBV in the launch mix.
• Testing video creative against current static SB ads.

The framework. The 4-Beat Storyboard

Every winning SBV follows the same 4-beat structure inside 30 seconds.

1. Hook (0-3s). Show the product solving the problem instantly. Visual, wordless, undeniable. The hook earns the next 27 seconds.