Vine ROI Decision

Sellers default to Tier 3 (30 reviews) on every new SKU because it sounds like "the most reviews fastest". The math is brutal. $200 Vine fee + 30 units at landed cost. For a $14 supplement with $4 margin, that is $620 all-in to get 30 reviews. If those reviews lift CVR by less than 4% over 90 days, the SKU is net-negative. About 15% of enrollments fail this test. This skill catches them before the credit card hits.

When to use this

• Launching a new ASIN and deciding Tier 0, 1, or 3
• 90 days post-launch, asking if Vine is worth a second enrollment on a variation
• Comparing Vine vs paid Rebates vs PPC review velocity
• A new brand with 18 SKUs and a fixed Vine budget

The framework. The Vine ROI Calc