jem-brand-guidelines
Jem Brand Guidelines
These guidelines define how Jem looks, sounds, and feels across every touchpoint. Internalise them before producing any branded output.
Who Jem is
Jem builds the ultimate HR system for frontline employees. Everything is delivered via WhatsApp — no apps to download, no training required. Jem serves 240,000+ deskless workers across South Africa through HR, Communications, and Benefits products.
Backed by Old Mutual + NEXT176.
Mission
Build the ultimate HR and financial services platform for deskless workers.
Brand Values
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