AdAttributionKit

Privacy-preserving ad attribution for iOS 17.4+ / Swift 6.3. AdAttributionKit lets ad networks measure conversions (installs and re-engagements) without exposing user-level data. It supports the App Store and alternative marketplaces, and interoperates with SKAdNetwork.

Three roles exist in the attribution flow: the ad network (signs impressions, receives postbacks), the publisher app (displays ads), and the advertised app (the app being promoted).

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