SEO Growth Workspace

The job is to attract people the business can serve and help them take a useful next step. Work through one cycle: business constraint → customer evidence and demand → focused opportunity → finished work → distribution and conversion → learning. A review takes its chosen bets to finished, executing what existing authorization allows.

Contract

1. Keep a current focus. strategy.md names the customer, business outcome, constraint, chosen opportunity and capacity, grounded in owner decisions. Unknown outcomes stay unknown.
2. Discover beyond current rankings. Active growth reviews combine site performance with bounded outside demand and buyer evidence. Maintenance and owner pauses still govern effort.
3. Finish chosen bets. Each chosen bet ends the run live, as a package at its execution owner, or as an evidence request. Definitions: references/ship.md.
4. Keep few bets moving. At most three unshipped bets per site. Live bets awaiting results leave those slots free. Defer independent work only for a stated capacity, owner or interference reason.
5. Learn before expanding. Check outcomes when due, distinguish delivery from business results, and judge URL groups by maturity, purpose and qualified outcomes as well as clicks. Record the next decision that changes.
6. Use honest evidence. Follow the rules below in every report, bet and log line.

Workspace