intro

Write the first thirty seconds of a video.

This is a separate skill from /record because it is a separate job. The body of a lesson explains. The intro's only task is to make someone stay, and the techniques do not overlap. Most openings are written last, in a hurry, by someone who is now bored of the topic, which is why most openings are bad.

Thirty seconds is about seventy spoken words. It is a small budget and almost all of it gets wasted on channel throat clearing.

Steps

- [ ] 1. Find the source
- [ ] 2. Find the promise
- [ ] 3. Pick the hook
- [ ] 4. Write three versions
- [ ] 5. Hand it back

1. Find the source