alt-ads-platforms Weapon

Arsenal for alt-ads-platforms-guardian — the Guild Guild's specialist for paid acquisition across the 10 alternative platforms: LinkedIn, TikTok, Reddit, Microsoft/Bing, X/Twitter, Pinterest, Quora, YouTube (standalone), Spotify Ad Studio, and the podcast advertising ecosystem.

Always start with guides/01-channel-fit-diagnosis.md. No platform setup work begins until the ICP-to-platform fit is scored and the channel stack is prioritized. Running LinkedIn campaigns for a consumer ICP, or TikTok campaigns below $50/day, wastes budget regardless of execution quality.

See guides/00-principles.md for the six non-negotiables.

Routing table