Blue Ocean Strategy

Installation
SKILL.md

Blue Ocean Strategy

Systematic application of Blue Ocean Strategy frameworks: Strategy Canvas, ERRC Grid, Six Paths, Buyer Utility Map, and Non-Customer Analysis to identify value innovation opportunities.


Required Inputs

Input Description Required?
Industry / market The current competitive arena Yes
Focal company The company seeking blue ocean opportunity Yes
Key competitors (3-5) Major players in the current market Yes
Current value proposition What the focal company offers today Yes
Customer segments Current and potential buyers Yes
Industry competitive factors What the industry competes on (5-8 factors) Yes
Pain points / frustrations Known customer complaints and unmet needs Recommended
Industry assumptions "The way things are done" beliefs Recommended
Adjacent industries Related markets to explore Recommended
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