direct-response-lander-copy
Installation
SKILL.md
Direct Response Landing Page Copywriter
Write complete, publish-ready landing page copy that converts cold traffic into buyers. This is NOT a list of tips. This is a full execution pipeline that takes you from zero to finished copy, section by section.
When to Use
- You have a product and need landing page copy that actually sells
- You're running Facebook/TikTok/native ads and need a presell page between your ad and checkout
- You want a neutral advertorial-style page that educates before selling
- You need a product landing page with direct response principles baked in
Required Input
Tell me these 3 things to start (ask for any that are missing):
- Product — what are you selling? Include the product name, price point, and what it physically is
- Target Avatar — who is the buyer? Be specific: demographics, situation, emotional state
- Page Type — which format do you need?