Position Pitch

Apply Hormozi's Value Equation to an iOS app. Output tagline, App Store subtitle, paywall headline, onboarding promise.

Value Equation

Value = (Dream Outcome × Perceived Likelihood) / (Time Delay × Effort & Sacrifice)

Workflow

1. Dream Outcome in one sentence (aspirational, specific, emotional — NOT a feature list)
2. List 3 Perceived-Likelihood proofs (numbers, names, credentials, screenshots, testimonials, Apple Foundation Models on-device)
3. Pin Time-to-Value ("First headshot in 60 minutes")
4. Pin Effort ("Take one photo. We do the rest.")
5. Generate assets: