Copywriting Analysis & Generation

Use this skill for /market copy <url> style work: analyze existing website or campaign copy, score it, and produce evidence-backed alternatives with before/after recommendations.

The main file is the operating contract. Load references only when deeper frameworks, channel templates, examples, or troubleshooting detail are needed.

When To Use

• The user asks to analyze, rewrite, score, or improve marketing copy.
• The user provides a URL, page copy, landing page draft, ad copy, email copy, CTA set, meta description, or positioning text.
• The task needs headline alternatives, section rewrites, CTA optimization, a swipe file, or a COPY-SUGGESTIONS.md report.

Required Inputs

Ask for or infer the smallest safe set of inputs: