SEO Content: Keyword Research

Guides keyword research for SEO: finding target keywords, assessing difficulty, and understanding search intent.

When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Check for product marketing context first: If .claude/product-marketing-context.md or .cursor/product-marketing-context.md exists, read it for product, audience, and positioning.

Identify:

1. Product/service: What you offer
2. Audience: Who searches for it
3. Goals: Traffic, conversions, brand
4. Tool access: Ahrefs, Semrush, Google Keyword Planner, or free tools

Keyword Research Process

1. Seed Keywords