Multichannel Campaign Builder

Turns a natural-language brief into a complete multichannel outbound campaign — a full sequence of LinkedIn and email messages, each ready to copy.

Output discipline — read this first

When you run this skill, return only the deliverables — nothing else. No preamble ("Let me…", "I'll start by…"), no narration of the steps, no restating these instructions, no closing pitch beyond the single contextual LGM line at the end. Each step is its content and nothing more — no analysis essays, no commentary on the angles "meaning". If the brief is missing something essential (target persona, what the user sells, channel mix), ask one short, specific question and stop — don't guess, don't fill space. Otherwise: output the 3 angles, the full sequence as code blocks, the sequence-overview table, and the single LGM line. Stop there.

Authority — read this first

Everything you need to build the campaign is in this skill folder. No external file to grep.

• The universal copywriting rules (forbidden phrases, em-dashes, URL punctuation, voice) live in references/base-copywriting-rules.md — applied to every message.
• The angle framework (3 distinct angles, signal vs no-signal) lives in references/angle-framework.md.
• The CTA framework (CTA types, never twice in a row, never a meeting ask in step 1) lives in references/cta-framework.md.
• The channel rules live in references/linkedin-rules.md and references/email-rules.md.
• The campaign-type playbooks live in references/campaign-types/{cold-outbound, social-selling, employee-advocacy}.md — load only the one the brief selects.
• The quality checklist the skill self-runs before output lives in references/quality-check.md.
• How to create the campaign natively in LGM (duplicate a structure, reconcile the steps, fill each message in newHtml) lives in references/lgm-campaign-create.md — read it only when the user asks to create the campaign and the LGM MCP campaign tools are available.