Content brief

A clear ask needs no brief: "the launch card at 1080×1350 with this headline" goes straight to the skill that makes it (media-production routes). This skill is for asks where the message, the audience, the deliverables or the look are still open: "something for the launch", "a few visuals for the blog post", "a teaser for next week".

The output is BRIEF.md in /workspace/projects/<slug>/, written in your own words, and one short reply. Then you build. A brief is never a proposal you wait on unless the answer would change the work.

1. Pull before you ask

Most of a brief is already written down somewhere. Read, in this order: