Answer Engine Optimization (AEO)

Overview

AI search engines (ChatGPT, Perplexity, Gemini, Claude) are capturing 10-30% of B2B search traffic. Traditional SEO doesn't optimize for AI answers. AEO ensures your content is the source AI engines cite when users ask questions in your domain. This skill covers the strategy.

Authoritative Foundations

• Google AI Overviews — Optimization for Generative Search — Google's guidance for optimizing content to appear in AI-generated summaries and AI Mode results.
• Google Search Central — SEO Starter Guide — SEO Starter Guide
• Google Search Generative Experience Guidelines — Named methodology governing recommendations in this skill's process.
• Google Search Central — SEO Starter Guide — SEO Starter Guide

When to Use