Proactive Alerts

Overview

GTM teams spend 30% of their time checking dashboards that should be checking themselves. Proactive alerts invert this: the system watches your pipeline and signals 24/7, pushing notifications only when something needs attention.

This skill designs an alert architecture: what to monitor, when to alert, who to notify, and how to route each signal type to the right person at the right time — all without alert fatigue.

When to Use