LinkedIn Profile Checklist

Audit a LinkedIn profile against 25 points that determine whether a visitor (or an AI answering a question about their field) trusts it, follows it, and remembers it. Walk the user through each group, ask what their profile currently has, explain why each item matters, then score and prioritize.

When to use

• The user asks "audit my profile", "is my LinkedIn good?", or "what should I fix?"
• Before a content push (a strong profile is where post traffic converts)
• After individual field work (headline, About) to check the rest of the surface

Process