Building a Promotion Case

Scope

Covers

• Turning “I want a promotion” into a concrete promotion thesis tied to company priorities
• Mapping your work to the next-level expectations (career ladder / competency model)
• Building an evidence-backed impact log (metrics + artifacts + stakeholder proof)
• Creating a submission-ready promotion doc (one-pager + appendix) that makes the decision easy
• Aligning with your manager using a partnership loop (a.k.a. “Magic Loop”) and planning the next 4–12 weeks
• Building a lightweight sponsor/visibility plan (political capital without being sleazy)

When to use

• “Help me write a promotion packet / promotion doc.”
• “I need a promotion case that maps to our career ladder.”
• “I want to get promoted this cycle—what should I do and how do I prove it?”
• “My manager says ‘keep doing what you’re doing’—I need crisp promotion criteria and a plan.”
• “I want to level up, but I’m not sure what evidence counts.”