measuring-product-market-fit

Installation
SKILL.md

Measuring Product-Market Fit

Scope

Covers

  • Measuring PMF using a triangulated signal set (survey + behavior + customer evidence)
  • Running and interpreting the Sean Ellis "Very Disappointed" survey (overall + by segment)
  • Reading retention curves / cohort retention as PMF evidence (and knowing when they mislead)
  • Using reference-customer / advocacy signals as an additional PMF proxy
  • Detecting PMF drift (market shifts, rising expectations, competitive resets) and setting a re-measurement cadence
  • Special handling for marketplaces (measure PMF per side; focus on the "hard side" first)

When to use

  • "Do we have PMF? For which segment?"
  • "Run a Sean Ellis PMF survey and tell me what it means."
  • "Build a PMF scorecard with retention + survey + references."
  • "Our market shifted—did we lose PMF?"
  • "We want a go/no-go signal for scaling growth spend or launching publicly."
Related skills
Installs
10
GitHub Stars
50
First Seen
Jan 24, 2026