content-strategy-and-planning
Content Strategy & Planning
Unified skill combining strategic content planning, positioning, and operational execution frameworks.
When to Use
- Planning what content to create and why
- Developing content pillars and topic clusters
- Building editorial calendars
- Creating messaging hierarchy and positioning
- Trust-building content strategy
- Measuring content ROI
- GEO (AI search) optimization planning
Part 1: Strategic Planning
Step 1: Define Business Context
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