sales-and-revenue-operations
Sales & Revenue Operations
Full-stack sales playbook: founder-led sales, team building, enterprise deals, RevOps, ICP definition, buyer personas, and compensation design.
Quick Start
- Assess stage — Founder-led, first reps, or scaling?
- Define motion — Inbound, outbound, PLG, or hybrid?
- Build ICP — Who are you selling to?
- Design process — Discovery → Demo → Close
- Instrument RevOps — Lead lifecycle, scoring, routing
ICP & Buyer Persona
ICP Stack (build bottom-up)
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