Scrollytelling Web

Build scroll experiences as authored narratives, not a pile of parallax effects. Scroll is the user's timeline controller; every pinned section, camera move, reveal, and product transformation must advance understanding or emotion.

1. Storyboard before code

Convert the page into beats. For every beat define:

• what the user should understand or feel;
• what remains spatially stable;
• what changes with scroll progress;
• the entry and exit state;
• whether the user can stop at any intermediate frame without seeing a broken composition;
• mobile/reduced-motion alternative.

For a product-decomposition sequence, a useful structure is: