sitelinks
Installation
SKILL.md
/sitelinks — Generate Google Ads Sitelink Extensions
Sitelink Specifications (Google Ads Requirements)
| Element | Max Characters | Required |
|---|---|---|
| Sitelink title | 25 | Yes |
| Description 1 | 35 | No (but strongly recommended) |
| Description 2 | 35 | No (but strongly recommended) |
| Final URL | 2048 | Yes |
- Minimum: 2 sitelinks per campaign (Google recommendation: 4–8)
- Maximum: 20 sitelinks per campaign (Google rotates and tests)
- Sitelinks can be set at account, campaign, or ad group level
- Each sitelink must point to a different page than the ad's Final URL
- Each sitelink must point to a different page than other sitelinks (no duplicate URLs)