Event Prospecting Pipeline

Phase 3 GTM orchestrator. Turns any Luma event into a warm outbound motion — scrape attendees, enrich ICP-matching ones, qualify, draft personalized emails that reference the shared event context, get approval, send, and log.

When to Use

• "Run the event prospecting pipeline for [Luma URL]"
• "Prospect attendees from [conference name]"
• "Find leads from this event and reach out: [URL]"
• "Run outreach for everyone attending [event]"

Prerequisites

Environment variables:

• ORTHOGONAL_API_KEY
• PEPPER_EVENT_SECRET + PEPPER_CLOUD_URL
• ANTHROPIC_API_KEY
• Gmail connected via Composio (connect at Settings → Integrations in Pepper Cloud dashboard)