Tealium

Tealium is a customer data platform (CDP) that helps businesses collect, unify, and activate customer data across various touchpoints. It's used by marketing and analytics teams to improve customer experiences and drive personalized marketing campaigns.

Official docs: https://community.tealiumiq.com/t5/iQ-Tag-Management/REST-API/ta-p/20499

Tealium Overview

• Visitor Profile
  • Attributes
• Consent Preferences
• Data Layer
• Event
• User Identifier

Use action names and parameters as needed.

Working with Tealium