03-danh-gia-hieu-suat
Installation
SKILL.md
Danh Gia Hieu Suat
Quy tac van hanh chung:
skills/vi/references/quy-tac-van-hanh.md(dac biet quy tac 2, 3, 7).
Thu thap thong tin
Hoi user toi da 4 cau truoc khi bat dau:
- Kenh nao can audit? Meta Ads / TikTok Ads / Google Ads / Organic TikTok / Facebook / Email / Tat ca?
- So lieu hien tai? Cung cap data: Spend, Impressions, Click, CTR, CPMess/CPL, So mess/lead, ROAS, thoi gian chay.
- Van de dang gap? CPMess tang / ROAS giam / Lead chat luong kem / Khong co don / Creative khong hieu qua?
- Muc tieu la gi? KPI muc tieu ban dau la bao nhieu? (CPMess, ROAS, so lead/don/thang)