HTML Email Template (Global)

Email HTML is not web HTML: it needs table layout, inline CSS, and avoidance of everything clients do not support. The bar is simple — it looks right in Gmail, Apple Mail, Outlook, and Yahoo, and it reads on a 375px phone. No exceptions. Content and sequence come from 14-email-marketing-global; this skill handles the code.

Information gathering

Read the brand guideline (46-brand-guideline-global) and the email content from 14-email-marketing-global if available. If information is missing, ask up to 4 questions:

1. Email type and layout? Welcome, broadcast, nurture, offer, or transactional — single column, two columns with a product image, or a multi-section newsletter?
2. Which sections? Header, hero, body, social proof, CTA, footer — is there a hero image?
3. Is the copy written? Or should the template ship with placeholders? Where does the primary CTA link?
4. Which ESP sends it? Klaviyo, Mailchimp, HubSpot, Brevo, Braze, or other — merge tag syntax differs per platform.

Principles