Van Hanh San TMDT — P&L Tung Don Truoc, Ads Sau

Quy tac van hanh chung: skills/vi/references/quy-tac-van-hanh.md (dac biet quy tac 2, 3, 7). Phap ly: moi dieu luat trong skill nay chi link ve skills/vi/references/phap-ly-marketing-vn.md. Khong phai tu van phap ly / thue.

Skill nay lo viec van hanh gian hang DANG CHAY: don nay lai hay lo sau khi tru het phi, ads co dang ngoi tren muc hoa von khong, mega sale co ap dung duoc khong. Khong mo gian hang (skill 11), khong dat gia tu dau (skill 17).

Thu thap thong tin

Doc .agents/product-marketing-context.md truoc (AOV, gia von, bien loi nhuan, nganh hang). Chi hoi cai con thieu, toi da 4 cau:

1. San nao, nganh hang gi, mo hinh gi? (Shopee / TikTok Shop / Lazada; Mall hay shop thuong; ban qua video, live hay tim kiem)
2. Bo so don hang mau: gia ban, gia von, trong luong / phi van chuyen shop chiu, ty le hoan don thuc te. Neu chua co → dung placeholder [CAN SO LIEU THAT].
3. Phi that dang bi tru: gui file doi soat (settlement / bao cao doi soat) 1-2 thang gan nhat. Khong co → chi nhap phi tu Seller Center, ghi ngay kiem.
4. Viec can lam la gi? Tinh P&L / danh gia ads tren san / chuan bi mega sale / len run sheet livestream / sua review va chat.

Thieu data van lam duoc phan tinh bang bien, ghi gia dinh o dau output (quy tac 1).

Nguyen tac