⚠️ 개발 런타임 전용 — 이 스킬은 MoAI-ADK(Claude Code) 환경을 전제한다. Claude Cowork(Desktop)에서는 .moai/config 의존으로 동작하지 않을 수 있다. Desktop 사용자는 moai-marketer:content-copywriting을 사용한다.

design-copywriting

Brand-aligned content-copywriting skill for marketing and product websites. Absorbed from the retired v2.x *-copywriting capability (per the content-copywriting absorption policy) at v3.2.0. Enforces anti-AI-slop rules, requires brand voice context, and outputs structured JSON per section.

Quick Reference

Entry Conditions

Before generating copy, verify all three conditions are met:

1. Brand voice context is loaded: .moai/project/brand/brand-voice.md exists or is provided inline.
2. Target page or section scope is explicitly stated (landing page, about, pricing, etc.).
3. Anti-AI-slop checklist is active (see below).

If brand-voice.md does not exist, stop and instruct the user to run the brand interview via design-brand-system (Path B 브랜드 인터뷰).