Design Deliberately

Philosophy

Every pixel is real estate. Every character, shape, line, and shade must earn its place. If you remove something and nobody notices, it should never have been there.

Form follows function. Decoration is debt. Clarity is kindness.

The Razor

Before adding any element, ask:

1. Does it serve a user goal? If not, cut it.
2. Can something existing do this job? If yes, don't add.
3. Would removing it break understanding? If no, cut it.
4. Is it communicating or decorating? If decorating, cut it.

Core Principles