Community Management Playbook Skill

This skill produces a complete community management playbook covering response frameworks, tone guidelines, comment moderation rules, DM handling, crisis and escalation paths, response templates, and community health metrics. Output gives a community manager or social media team everything they need to manage public interactions consistently, professionally, and at speed.

Required Inputs

Work from what is given. If any of these is missing, still produce the complete output: fill each gap with a reasonable assumption marked (assumed, confirm) and list those assumptions at the end. Ask a question first only when the core subject itself is missing (there is nothing to write about).

• Brand / product name
• Active platforms — which channels need community management (Instagram, LinkedIn, X/Twitter, Facebook, TikTok, YouTube, Discord, Reddit, etc.)
• Team structure — who manages community? (solo, small team, agency, rotating)
• Brand tone of voice — how the brand sounds (e.g. warm and friendly / professional / witty / technical)
• Primary community type — customers, fans, professional network, creators, users of a product
• Common comment types — what kinds of interactions do you get? (support questions, complaints, praise, spam, trolls)
• Response time SLA — how fast must the team respond? (e.g. within 2 hours on weekdays)

Output Structure