email-sequence
Installation
SKILL.md
Email Sequence Skill
A good sequence isn't a newsletter on a timer — each email has one job and earns the next open. This
skill maps the sequence (what triggers it, the cadence, the single goal of each email) and writes the
copy, so a welcome series activates, a nurture drip builds trust toward a sale, and a launch sequence
converts — without burning the list. (For the lifecycle strategy/segmentation, pair with
lifecycle-crm-plan; this writes the emails.)
Required Inputs
Ask for these only if they aren't already provided:
- Sequence type & goal — welcome/onboarding (→ activation), nurture (→ a sale), launch (→ buy by date), re-engagement (→ return). What's the end action?
- Audience & where they entered — what they just did (signed up, downloaded, went cold) sets the opening.
- The offer/product and the core value to reinforce.
- Length & cadence — how many emails, over what window (or let the skill recommend).
- Proof / assets — testimonials, case studies, resources to deploy along the way.