Pricing Strategy Skill

Build pricing that reflects value delivered — not cost to build. Structure every pricing decision with customer segmentation, value metric identification, competitive context, and a packaging recommendation.

Pricing Foundations

Three questions to answer before any pricing decision:

1. Who is our buyer? (Role, company size, willingness to pay)
2. What value do we deliver? (Quantifiable outcome — time saved, revenue generated, risk reduced)
3. What is our pricing model? (Per seat, usage-based, flat, hybrid)

Pricing Models