Creative Performance Analysis

Analyze creative performance using the creative-strategist skill methodology — multi-metric landscape, demographic overlay, and creative taxonomy. Produce an actionable report of what's working, what's scaling, and what's dying.

Phase 0: Orient

Before pulling data:

1. Acknowledge: "I'll analyze your creative performance to find what's working, scaling, and dying."
2. Detect complexity: Is this a quick question ("how's ROAS?") or a full deep dive ("what's working?")? Quick questions get 1-2 tool calls and a direct answer. Full analysis gets the multi-metric sweep.
3. Ask if ambiguous: "Quick top-line or full deep dive? Any specific metric or time period you care about?"
4. Connected workflow: After analysis, you can create concepts (/create-concepts), find iterations (/find-iterations), or dive into a specific ad (/analyze-ad).

If the user provides clear, specific intent (e.g., "full performance analysis for last 30 days"), skip questions and deliver.